Guide
Alerts people actually act on
Thresholds, ownership and timing — how to set alerts that change behaviour rather than train people to ignore them.
5 min read
Every alert needs a named owner
An alert to a group is an alert to nobody. Route each rule to the person whose Flow it is to respond, and to their channel of habit — not to a dashboard they would have to remember to open.
Alert on the exception, not the state
Sending a daily figure teaches people to skim. Sending a message only when the figure crosses a limit, with the crossing described in the first line, keeps the channel meaningful.
Include the action, not just the number
The alert should carry the context needed to act — the affected order, the last three occurrences, the link that opens the work order. Anything that forces a second lookup adds a delay that usually becomes a day.
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